5 Reasons Why The Creative Industry Needs Virtual Assistants

A Virtual Assistant can do so much more than just laborious paperwork! If you take someone like myself, who has over 13 years’ experience in the creative/advertising industry, you will see that we can offer so much more than just assisting with menial administrative tasks!

Here are my top five reasons why the creative industry should be hiring more Virtual Assistants like me:

1. A Virtual Assistant Can Help With Creative Research

All you creative sorts will know that tight deadlines can really scupper your creativity, especially in the early stages of conception when time is needed to think ideas through. A Virtual Assistant can help with the research in these early stages – whether it’s trawling through image libraries finding the perfect imagery for your campaign, putting together a director’s treatment, or even listening to hundreds of voice reels to help you find the perfect voice artist for your radio commercial. Virtual Assistants have the precious commodity of time, which a lot of creative teams don’t have – utilise this time.

2. A Virtual Assistant Can Ease The Burden Of Administrative Tasks

Directors and creative directors of small independent creative services have to wear many hats – the last thing you want to be doing while you’re trying to be creative, is to be thinking about the growing pile tedious paperwork that needs your attention. Hire a Virtual Assistant to do this for you – give yourself more time to do what you do best – be creative!

3. A Virtual Assistant Has Valuable Experience

One of the first things I learnt about what makes a good Virtual Assistant, is that they are often veterans of their respective industry. As I’ve mentioned before, I’ve worked in the industry for over 13 years so I am no stranger to the processes and the eccentricities of the creative/advertising industry. Someone like me understands the limitations and restrictions of budgets, as well as the importance of deadlines and the high standard of work expected. Utilise this experience.

4. A Virtual Assistant Is Well Connected

Further to the above, a Virtual Assistant with valuable and extensive experience in the industry is going to be very well connected. So even if they can’t help you with a specific task, they will more than likely know someone who can.

5. A Virtual Assistant Can Save You Money

Workflow can ebb and flow throughout the year. So rather than employing someone one full time, and paying them during quiet periods, why not hire a Virtual Assistant as and when you need them? The wonderful thing about hiring a Virtual Assistant is that you only pay them for the work they undertake (unless of course you have agreed a competitive retainer fee). So stop wasting your money in those quiet times, and save your pennies for when you really need to invest in some help and assistance.